Join Shaun the Sheep and the Flock in a Slew of New Branded Rides and Attractions Now Available in the Latest RollerCoaster Tycoon Touch Content Update
NEW YORK, NY (January 28, 2021) – Atari® — one of the world’s most iconic consumer brands and interactive entertainment producers — announced today the launch of its partnership with Aardman®, the multi-award-winning and independent studio best known for its stop-motion clay animation techniques, to bring the eccentric cast of the internationally loved children’s television series Shaun the Sheep to Atari’s popular theme park management series in RollerCoaster Tycoon® Touch™ for mobile devices.
Spun off from the iconic Wallace & Gromit films by Nick Park, the titular sheep Shaun and his flock of charming friends arrive today in the new Shaun the Sheep season update in RollerCoaster Tycoon Touch — adding branded rides, character statues, and various Shaun the Sheep-themed attractions.
“Much like RollerCoaster Tycoon, Aardman is a well-loved brand with years of global prestige; it’s a brand that fans can count on to bring fun and endlessly charming characters to whatever they work on,” said Tony Chien, VP Marketing of Atari. “This partnership allows us to bring a fresh yet well-known face to RollerCoaster Tycoon Touch. We are thrilled to share all of the creatively themed content that the world of Shaun the Sheep offers to our fans.”
“RollerCoaster Tycoon is one of one the world’s most recognized and established amusement park building game franchises,” said Adam Vincent-Garland, Category Manager, Interactive and Toys, Aardman. “Shaun the Sheepattractions have been entertaining families across the globe for years, so it only made sense to bring Shaun to the beloved mobile game. Players will be flocking to customize their parks with new and hilarious rides and attractions featuring everyone’s favorite fuzzy friend!”
Watch the RollerCoaster Tycoon Touch — Shaun the Sheep season update trailer here:
The Atari partnership with Aardman allows the beloved series to come to life in RollerCoaster Tycoon Touch with 15 new themed rides and attractions inspired by the world of Shaun the Sheep. Park visitors can get a high-level view of frantic farm madness by riding the Tower of Sheep and Lu-La’s Helter Skelter, stop in for a slice of ‘za at the Shaun the Sheep Pizzeria (or brave the pizza-themed Baa-gherita ride), and strap into the Shaun the Sheep Farmhouse Coaster! Players can also collect statues of fan-favorite characters including the Farmer, Bitzer, Timmy, and of course, Shaun himself! Shaun the Sheeprides and attractions are available via the in-game store or unlocked by completing in-game challenges.
To download RollerCoaster Tycoon Touch, please visit:
Based on RollerCoaster Tycoon®, one of the best-selling franchises in PC gaming history, RollerCoaster Tycoon Touch is a free-to-play, innovative 3D simulation game where players can create, build, manage, and share their own imaginative park creations. RollerCoaster Tycoon Touch features a touch-control coaster creator that encourages players to easily design coasters — giving them the freedom to express their creativity. Released in early 2017 on mobile devices, RollerCoaster Tycoon Touch has been downloaded over 30 million times and soared to the top of the charts after being featured numerous times on the App Store and Google Play.
A press kit with new screenshots, videos, and logos is available here: http://uberstrategist.link/RCTT-PressKit.
Atari is an interactive entertainment company. As an iconic brand that transcends generations and audiences, the company is globally recognized for its multi-platform, interactive entertainment and licensed products. Atari owns and/or manages a portfolio of more than 200 games and franchises, including world-renowned brands like Asteroids®, Centipede®, Missile Command®, Pong®, and RollerCoaster Tycoon®. Atari has offices in New York and Paris. Visit us online at www.Atari.com.
© 2021 Atari Interactive, Inc. All rights reserved. Atari word mark and logo are trademarks owned by Atari Interactive, Inc.
RollerCoaster Tycoon® © 2021 Chris Sawyer.
RollerCoaster Tycoon® is a registered trademark of Chris Sawyer. All other marks are the property of their respective owners. All other trademarks are properties of their respective owners.
Aardman, based in Bristol (UK) and co-founded in 1976 by Peter Lord and David Sproxton, is an independent and multi-award-winning studio. It produces feature films, series, advertising, games and interactive entertainment – such as the ‘visually astonishing’ (Guardian), BAFTA® nominated console game, 11-11: Memories Retold, and the four-times Gold Cannes Lions-winning StorySignapp – and innovative attractions for both the domestic and international market, including a new 4D theatre attraction at Efteling in the Netherlands.
Its productions are global in appeal, novel, entertaining, brilliantly characterised and full of charm reflecting the unique talent, energy and personal commitment of the Aardman team. The studio’s work – which includes the creation of much-loved characters including Wallace & Gromit, Shaun the Sheep, and Morph – is often imitated, and yet the company continues to lead the field producing a rare brand of visually stunning content for cinema, broadcasters, digital platforms and live experiences around the world.
The studio runs the Aardman Academy to nurture talent and strengthen ties between the animation industry and education. The Aardman Academy offers a variety of courses from intensive one-day workshops teaching production skills and storyboarding, to comprehensive twelve-week courses for professionals in craft-based subjects from model making to animation.
In November 2018, it became an Employee Owned Organization, to ensure Aardman remains independent and to secure the creative legacy and culture of the company for many decades to come. Learn more at www.aardman.com.
About Shaun the Sheep
Shaun the Sheep, Aardman’s family favorite TV series, is recognized the world over for its slapstick humour, distinctive look and strong, quirky characters and enjoyed across multiple media platforms. First appearing in Nick Park’s 1995 Academy Award winning Wallace & Gromit ‘A Close Shave’, Shaun then went on to star in his own series which launched on BBC One in 2007. Shaun the Sheep is currently broadcast in 170 territories around the world and is an internationally celebrated icon with over 5.6 million fans on Facebook. In 2015, the first Shaun the Sheep Movie with feature film partner StudioCanal was released around the world to critical acclaim and the first half-hour TV special aired as part of many broadcaster’s festive season. Most recently, Shaun the Sheep Movie: Farmageddon was released in October 2019.